When you express who you truly are, you become unforgettable.

THIS IS THE GUIDING FORCE BEHIND EVERYTHING GOOSEBERRY CREATES. NO CHASING TRENDS OR ECHOING WHAT OTHERS HAVE ALREADY DONE. LEARN HOW TO UNLEASH A RAW CREATIVE POWER THAT'S ALL YOUR OWN

JOIN OUR NEWSLETTER FOR STRATEGIES YOU CAN USE TODAY!

A MODERN BRAND HOUSE FOR THOSE WHO WANT TO STAND OUT

BUILDING BRANDS THAT ARE BELOVED SINCE 2013


Established in 2013 by Laura L. Benn, Gooseberry Studios is a commercial photography and brand strategy studio with locations in Toronto and Port Hope, serving clients worldwide. We operate at the intersection of strategy, art and execution, partnering with brands who want their work to be felt as a distinct, credible presence at every touch-point.


If it feels like you’re constantly trying to convince people to “get” what your business is all about,

it’s time to build better brand strength. Gooseberry's work achieves this by connecting three distinct worlds:


BRAND PHOTOGRAPHY

for making WHAT YOU DO feel alive



Vibrant, lively and genuine photography that delivers an unrivaled presence for your work. Gooseberry's shoots move beyond "pretty pictures" and create a custom visual language for your brand.

BRAND STRATEGY

for YOUR BRAND to BECOME BELOVED

Effective branding is world-building — it's creating a nuanced, interconnected ecosystem that nurtures an experience, an energy and a heartfelt connection that can't be replicated.

EDITORIAL PORTRAITS

FOR leaders TO BE SEEN

Artfully directed portrait sessions, complete with styling support. An opportunity for leaders and creatives to be seen clearly as bold trend-breakers, without performance or pretense.

POSTMODERN MAIL CLUB

for Turning INSPIRATION INTO ACTION


A monthly mail club dedicated to celebrating tiny joys in a big way. Each envelope is created as a calming escape from the hyper intensity of the digital world so you can focus on your creativity.


“The creative career and life you can't stop thinking about is so — very — possible.”


GOOSEBERRY'S WORK AT A GLANCE

PROVEN CREATIVE IMPACT

Gooseberry's photoshoots and brand strategies have supported clients in landing features in international press, producing books, gracing the TEDx stage, launching retail and digital products and winning awards.

A black logo in classic serif font on a white background.
The logo in black text on a white background.
A grayscale logo displayed in black text.
A minimalist black and white logo design in modern typography.
Black text logo reading 'Best Health' on a white background.
Gray text logo reading 'Canadian Living' on a white background.
Bold black text logo for 'USA WIRE' on a white background.
Black text logo reading 'NOW MAGAZINE' on a white background.

Do you wish you had

somebody who's really in it with you?

Somebody to help clarify your ideas, bring artistry to your vision, produce the assets you need and breathe custom strategy into an action plan so your brand becomes beloved and the creative life you can't stop dreaming about can start to take shape?


Gooseberry is here to help, providing vibrant photography infused with compelling brand strategies and imaginative creative direction for your professional and personal projects.


WAYS TO WORK WITH GOOSEBERRY

If it feels like you’re constantly trying to convince people to “get” what your business is all about,

it’s time to build better brand strength. Gooseberry's work achieves this by connecting three distinct worlds:

BRAND STRATEGY

& MANAGEMENT


An immersive brand building method that fuses unique creative expression with strategic direction to create an unshakable identity.



THE WORK INCLUDES:

  • Brand building and strategic development
  • Brand management and asset production
  • Creative content production shaped by meaning



CLIENTS WE'VE WORKED WITH HAVE SEEN:

  • Consistent messaging improvement across campaigns, significantly increasing lead conversion
  • Stronger market differentiation, helping new brands secure early clients and partnerships
  • Higher client retention and loyalty for established businesses by aligning visuals and messaging


A person in a cozy gray sweater lounges casually on a wooden chair with cane backing against a white wall.
A person wearing a white eyelet top and blue jeans poses with raised arms against a white background.

COMMERCIAL

PHOTOGRAPHY


Gooseberry's photography is vibrant and genuine, created to give your brand a recognizable visual language that feels confident, alive and unmistakably yours.



THE WORK INCLUDES:

  • Custom art direction and concept development
  • Editorial photography for brands and campaigns
  • Visual assets designed for multi-channel use



CLIENTS WE'VE WORKED WITH HAVE SEEN:

  • Features in international press and top-tier publications due to high-impact imagery
  • Increased engagement on digital campaigns across platforms
  • Stronger new client inquiries and brand recognition
  • Elevated perceived value for products and services


Fashion model in pink oversized sweater and black pants poses elegantly against white architectural backdrop.
Fresh mussels and seafood dish plated elegantly on white ceramic plates with garnish and wine glass on rustic table setting.

EDITORIAL

PORTRAITS


Editorial portraits for leaders WHO ARE READY TO BE SEEN. Move beyond a headshot and into an experience that supports press, authority building, as well as professional and personal milestones.



THE WORK INCLUDES:

  • Artfully directed sessions, complete with styling support
  • An opportunity for leaders to see themselves clearly without performance or pretense
  • An exercise in unlocking your real creative confidence and self-trust



CLIENTS WE'VE WORKED WITH HAVE SEEN:

  • Improved media coverage
  • Increased professional partnerships
  • Greater confidence in public-facing opportunities


Black and white artistic portrait series showing person in floral print dress against dark background.
Someone in a beige sweater and halter top sits comfortably on a white couch while smiling at the camera.

HI THERE, I'M LAURA

THE GAL BEHIND GOOSEBERRY


I feel most like myself when I’m putting words together on paper or looking through a camera.


I’m a full-time commercial photographer, brand strategist and writer who founded Gooseberry Studios in 2013 to help entrepreneurs build beloved brands and their own creative everyday way of work and life.


When I’m not busy with my clients, I’m focused on my art career — producing limited-edition fine art prints, inspired goods, beautiful books and writing about topics that move me, like offline magic.


I believe in messy hair, bright lipstick and that even the smallest garden can be the dreamiest escape. I’m also mildly (by which I mean, completely) obsessed with dogs.


Gooseberry offers two beautiful brick-and-mortar studio spaces for your next exciting project; and is always happy to shoot on location.



MORE ABOUT ME HERE

Black and white portrait photograph surrounded by pink flowers in decorative border.
Modern loft living room with white sofas and exposed brick walls in natural sunlight.
Bright minimalist room interior with vintage chair and French doors.

TORONTO STUDIO

Welcome to Gooseberry's Toronto photography studio, located near Queen and Spadina. This beautiful, sun-soaked space offers a gorgeous southern exposure, stunning exposed brick and warm earthy tones steeped in rich paneling and clean accents. Fully equipped with backdrops, lights and lots of space to bring your vision to life and elevate your artistry.

PORT HOPE STUDIO

Located 90-minutes east of Toronto in an artistic, historic town, Gooseberry's Port Hope studio serves like a creative retreat upon every visit. Buttery natural light, vintage-inspired elements and vibrant backdrops. We'll make a day of your photoshoot starting with a luxurious coffee at a European inspired cafe and an inspiring photoshoot.


WHAT CLIENTS ARE SAYING...

WHAT CLIENTS ARE SAYING...

“This brand build with Gooseberry was a key foundational piece for my business. Laura gave the clinic a voice. I felt really comfortable with her and confident that she "got me" and what I was hoping to create. Laura gave the clinic energy and life, which we then built the space to embody. And people love the results!”


JOIN ME ON SUBSTACK

My newsletter is called The Gooseberry Review and is published once a month. I write about strategies and ideas in motion to help you unleash your own raw creative power so you can build your ideas forward with meaning and precision.

JOIN HERE

WHAT READERS ARE SAYING

"I have on my schedule today to read your first issue. I opened it and took a glance, because I couldn't resist waiting until I had time to read it. It is gorgeous!"

"I read it all. From the very first word to the very last word. I loved it! It was beautiful - not just visually, but the energy behind it too."

"I just read your recent issue of The Gooseberry Review. Such a good piece! I definitely resonate with what you're saying. You're a beautiful writer."


PLUS LIMITED-EDITION FINE ART PRINTS

TO EXPRESS YOURSELF

With only x25 copies of each available, limited-edition Gooseberry Prints offer a rare opportunity to hold onto something unique and sentimental. Featured in numerous galleries and publications, these prints help you transform any space into a creative nest that inspires.

Bold black text logo for BLITZ GALLERY with minimal modern typography design.
Elegant black text logo design for Taren White Gallery featuring fine arts and framing services.
Minimalist black logo design for GLOW gallery with simple G icon and text.
Modern black typography logo for styleathome with condensed lettering design.

"I fell in LOVE with this donkey print and knew this cute little dude needed a home at our place. He now lives in our dining room!"

"Our beautiful bunny print became the colour inspiration for our daughter's nursery! These prints are so perfect for a creative kids' room."

"Our office put up a gallery wall of the animal prints in our breakroom and they have totally brightened the place up!"


LET'S WORK TOGETHER

and sTART SHAPING your very own CREATIVE EVERYDAY WAY OF WORK AND LIFE

FROM LAURA

Let's expand your possibilities by making your brand a truly inspired experience that stands out, instead of following trends and echoing others. So - much - is possible and Gooseberry Studios is here to help.

Person wearing a blue and white floral dress relaxing on a beige couch near a bright window.

PHOTOGRAPHY

Yes, I need vibrant photography that conveys my energy, my presence and my philosophy.

BRAND STRATEGY

Yes, I need I need brand clarity to bring my ideas to life in a meaningful and strategic way.

CREATIVE LIVING

Yes, I need real-life inspiration so I can infuse more creativity and calm into my every day.